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Observing Pictures and Videos of Creative Products: An Eye Tracking Study
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Zeitschriftentitel: | Applied Sciences |
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Personen und Körperschaften: | , , |
In: | Applied Sciences, 10, 2020, 4, S. 1480 |
Format: | E-Article |
Sprache: | Englisch |
veröffentlicht: |
MDPI AG
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Schlagwörter: |
author_facet |
Berni, Aurora Maccioni, Lorenzo Borgianni, Yuri Berni, Aurora Maccioni, Lorenzo Borgianni, Yuri |
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author |
Berni, Aurora Maccioni, Lorenzo Borgianni, Yuri |
spellingShingle |
Berni, Aurora Maccioni, Lorenzo Borgianni, Yuri Applied Sciences Observing Pictures and Videos of Creative Products: An Eye Tracking Study Fluid Flow and Transfer Processes Computer Science Applications Process Chemistry and Technology General Engineering Instrumentation General Materials Science |
author_sort |
berni, aurora |
spelling |
Berni, Aurora Maccioni, Lorenzo Borgianni, Yuri 2076-3417 MDPI AG Fluid Flow and Transfer Processes Computer Science Applications Process Chemistry and Technology General Engineering Instrumentation General Materials Science http://dx.doi.org/10.3390/app10041480 <jats:p>The paper offers insights into people’s exploration of creative products shown on a computer screen within the overall task of capturing artifacts’ original features and functions. In particular, the study presented here analyzes the effects of different forms of representations, i.e., static pictures and videos. While the relevance of changing stimuli’s forms of representation is acknowledged in both engineering design and human-computer interaction, scarce attention has been paid to this issue hitherto when creative products are in play. Six creative products have been presented to twenty-eight subjects through either pictures or videos in an Eye-Tracking-supported experiment. The results show that major attention is paid by people to original product features and functional elements when products are displayed by means of videos. This aspect is of paramount importance, as original shapes, parts, or characteristics of creative products might be inconsistent with people’s habits and cast doubts about their rationale and utility. In this sense, videos seemingly emphasize said original elements and likely lead to their explanation/resolution. Overall, the outcomes of the study strengthen the need to match appropriate forms of representation with different design stages in light of the needs for designs’ evaluation and testing user experience.</jats:p> Observing Pictures and Videos of Creative Products: An Eye Tracking Study Applied Sciences |
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title |
Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_unstemmed |
Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_full |
Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_fullStr |
Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_full_unstemmed |
Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_short |
Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_sort |
observing pictures and videos of creative products: an eye tracking study |
topic |
Fluid Flow and Transfer Processes Computer Science Applications Process Chemistry and Technology General Engineering Instrumentation General Materials Science |
url |
http://dx.doi.org/10.3390/app10041480 |
publishDate |
2020 |
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1480 |
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<jats:p>The paper offers insights into people’s exploration of creative products shown on a computer screen within the overall task of capturing artifacts’ original features and functions. In particular, the study presented here analyzes the effects of different forms of representations, i.e., static pictures and videos. While the relevance of changing stimuli’s forms of representation is acknowledged in both engineering design and human-computer interaction, scarce attention has been paid to this issue hitherto when creative products are in play. Six creative products have been presented to twenty-eight subjects through either pictures or videos in an Eye-Tracking-supported experiment. The results show that major attention is paid by people to original product features and functional elements when products are displayed by means of videos. This aspect is of paramount importance, as original shapes, parts, or characteristics of creative products might be inconsistent with people’s habits and cast doubts about their rationale and utility. In this sense, videos seemingly emphasize said original elements and likely lead to their explanation/resolution. Overall, the outcomes of the study strengthen the need to match appropriate forms of representation with different design stages in light of the needs for designs’ evaluation and testing user experience.</jats:p> |
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author | Berni, Aurora, Maccioni, Lorenzo, Borgianni, Yuri |
author_facet | Berni, Aurora, Maccioni, Lorenzo, Borgianni, Yuri, Berni, Aurora, Maccioni, Lorenzo, Borgianni, Yuri |
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description | <jats:p>The paper offers insights into people’s exploration of creative products shown on a computer screen within the overall task of capturing artifacts’ original features and functions. In particular, the study presented here analyzes the effects of different forms of representations, i.e., static pictures and videos. While the relevance of changing stimuli’s forms of representation is acknowledged in both engineering design and human-computer interaction, scarce attention has been paid to this issue hitherto when creative products are in play. Six creative products have been presented to twenty-eight subjects through either pictures or videos in an Eye-Tracking-supported experiment. The results show that major attention is paid by people to original product features and functional elements when products are displayed by means of videos. This aspect is of paramount importance, as original shapes, parts, or characteristics of creative products might be inconsistent with people’s habits and cast doubts about their rationale and utility. In this sense, videos seemingly emphasize said original elements and likely lead to their explanation/resolution. Overall, the outcomes of the study strengthen the need to match appropriate forms of representation with different design stages in light of the needs for designs’ evaluation and testing user experience.</jats:p> |
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spelling | Berni, Aurora Maccioni, Lorenzo Borgianni, Yuri 2076-3417 MDPI AG Fluid Flow and Transfer Processes Computer Science Applications Process Chemistry and Technology General Engineering Instrumentation General Materials Science http://dx.doi.org/10.3390/app10041480 <jats:p>The paper offers insights into people’s exploration of creative products shown on a computer screen within the overall task of capturing artifacts’ original features and functions. In particular, the study presented here analyzes the effects of different forms of representations, i.e., static pictures and videos. While the relevance of changing stimuli’s forms of representation is acknowledged in both engineering design and human-computer interaction, scarce attention has been paid to this issue hitherto when creative products are in play. Six creative products have been presented to twenty-eight subjects through either pictures or videos in an Eye-Tracking-supported experiment. The results show that major attention is paid by people to original product features and functional elements when products are displayed by means of videos. This aspect is of paramount importance, as original shapes, parts, or characteristics of creative products might be inconsistent with people’s habits and cast doubts about their rationale and utility. In this sense, videos seemingly emphasize said original elements and likely lead to their explanation/resolution. Overall, the outcomes of the study strengthen the need to match appropriate forms of representation with different design stages in light of the needs for designs’ evaluation and testing user experience.</jats:p> Observing Pictures and Videos of Creative Products: An Eye Tracking Study Applied Sciences |
spellingShingle | Berni, Aurora, Maccioni, Lorenzo, Borgianni, Yuri, Applied Sciences, Observing Pictures and Videos of Creative Products: An Eye Tracking Study, Fluid Flow and Transfer Processes, Computer Science Applications, Process Chemistry and Technology, General Engineering, Instrumentation, General Materials Science |
title | Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_full | Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_fullStr | Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_full_unstemmed | Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_short | Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
title_sort | observing pictures and videos of creative products: an eye tracking study |
title_unstemmed | Observing Pictures and Videos of Creative Products: An Eye Tracking Study |
topic | Fluid Flow and Transfer Processes, Computer Science Applications, Process Chemistry and Technology, General Engineering, Instrumentation, General Materials Science |
url | http://dx.doi.org/10.3390/app10041480 |