Estrategias competitivas y desempeño empresarial: estudio comparativo de los modelos de Robinson & Pearce y Miles & Snow en el sector hotelero Español

Gespeichert in:

Veröffentlicht in:	Investigaciones europeas de Dirección y Economía de la Empresa 13(2007), 3, Seite 161-182
Personen und Körperschaften:	CamisónZornoza, C. (VerfasserIn), Garrigós Simón, F. J. (VerfasserIn), Palacios Marqués, Daniel (VerfasserIn)
Titel:	Estrategias competitivas y desempeño empresarial: estudio comparativo de los modelos de Robinson & Pearce y Miles & Snow en el sector hotelero Español/ C. Camisón Zornoza; F. J. Garrigós Simón; D. Palacios Marqués
Format:	E-Book-Kapitel
Sprache:	Spanisch
veröffentlicht:	2007
Gesamtaufnahme:	: Investigaciones europeas de Dirección y Economía de la Empresa, 13(2007), 3, Seite 161-182 , volume:13
Schlagwörter:	Online-Publikation
Quelle:	Verbunddaten SWB Lizenzfreie Online-Ressourcen

Details
Zusammenfassung:	Since economic rents cannot emerge in a market with perfect competition, current strategic research focuses on how competitive asymmetries affect the persistence of extraordinary results. In particular, the configurative literature has stressed the need to study the influence of the variety of intra-industry competitive positioning on the performance of established competitor firms. However the lack of a critical synthesis of theoretical contributions and the conflicting empirical results highlight the need for additional research. The present study responds to this demand in various key aspects: by establishing new hypotheses on the causal relationships between intra-industry strategic models and performance, through a comparison of the predictive capacity of Miles' and Snow's (1978) typology with that of Robinson and Pearce (1988); by application to a new context, in this case the Spanish hospitality sector; and by refining the problem of measuring the strategy construct and empirical testing with different methodologies, including structural equation models, exploratory factorial analysis and ANOVA. -- strategy ; strategic typologies ; intra-industry heterogeneity ; Robinson-Pearce ; Miles-Snow ; performance
Beschreibung:	Zsfassung in engl. Sprache
Umfang:	graph. Darst
Format:	Systemvoraussetzungen: Acrobat Reader.
ISSN:	2309-575X