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The role of commercial advertisements directed to children influencing on parents’ purchasing decision
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Veröffentlicht in: | Management science letters 10(2020), 2, Seite 411-424 |
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Personen und Körperschaften: | , |
Titel: | The role of commercial advertisements directed to children influencing on parents’ purchasing decision/ Sima Ghaleb Magatef and Raed Ahmad Momani |
Format: | E-Book-Kapitel |
Sprache: | Englisch |
veröffentlicht: |
2020
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Gesamtaufnahme: |
: Management science letters, 10(2020), 2, Seite 411-424
, volume:10 |
Schlagwörter: | |
Quelle: | Verbunddaten SWB Lizenzfreie Online-Ressourcen |
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spelling | Magatef, Sima Ghaleb VerfasserIn aut, The role of commercial advertisements directed to children influencing on parents’ purchasing decision Sima Ghaleb Magatef and Raed Ahmad Momani, 2020, Text txt rdacontent, Computermedien c rdamedia, Online-Ressource cr rdacarrier, Aufsatz in Zeitschrift DE-206, Momani, Raed Ahmad VerfasserIn aut, Enthalten in Management science letters Waterloo, Ont. : Growing Science, 2011 10(2020), 2, Seite 411-424 Online-Ressource (DE-627)64482638X (DE-600)2592009-1 (DE-576)336962851 1923-9343 nnns, volume:10 year:2020 number:2 pages:411-424, https://doi.org/10.5267/j.msl.2019.8.029 Resolving-System kostenfrei, http://www.growingscience.com/msl/Vol10/msl_2019_242.pdf Verlag kostenfrei, https://doi.org/10.5267/j.msl.2019.8.029 LFER, http://www.growingscience.com/msl/Vol10/msl_2019_242.pdf LFER, LFER 2019-12-18T00:00:00Z |
spellingShingle | Magatef, Sima Ghaleb, Momani, Raed Ahmad, The role of commercial advertisements directed to children influencing on parents’ purchasing decision, Aufsatz in Zeitschrift |
title | The role of commercial advertisements directed to children influencing on parents’ purchasing decision |
title_auth | The role of commercial advertisements directed to children influencing on parents’ purchasing decision |
title_full | The role of commercial advertisements directed to children influencing on parents’ purchasing decision Sima Ghaleb Magatef and Raed Ahmad Momani |
title_fullStr | The role of commercial advertisements directed to children influencing on parents’ purchasing decision Sima Ghaleb Magatef and Raed Ahmad Momani |
title_full_unstemmed | The role of commercial advertisements directed to children influencing on parents’ purchasing decision Sima Ghaleb Magatef and Raed Ahmad Momani |
title_in_hierarchy | The role of commercial advertisements directed to children influencing on parents’ purchasing decision / Sima Ghaleb Magatef and Raed Ahmad Momani, |
title_short | The role of commercial advertisements directed to children influencing on parents’ purchasing decision |
title_sort | role of commercial advertisements directed to children influencing on parents purchasing decision |
topic | Aufsatz in Zeitschrift |
topic_facet | Aufsatz in Zeitschrift |
url | https://doi.org/10.5267/j.msl.2019.8.029, http://www.growingscience.com/msl/Vol10/msl_2019_242.pdf |